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Certification Nation Day

Great workplaces come together online to celebrate their people–first cultures.

Certification Nation Day is our annual global celebration of Great Place To Work® Certified™ companies. It’s a moment to recognize your commitment to building a great workplace and celebrate the people who make it possible — your employees.

More than just a celebration, it’s a powerful way to:

  • Showcase your culture and progress
  • Boost your employer brand
  • Strengthen employee pride and belonging

Certification Nation Day also reinforces that Certification is just the beginning. It's a launchpad for ongoing improvement, rooted in listening, action, and data-driven insights that fuel retention, recruitment, and business performance.

“I loved seeing the engagement on social media. It was a great opportunity for us to remind people about our Certification”

“Great idea and opportunity to continue celebrating being an employer of choice.”

“I love that companies across the world can join in from wherever they are to celebrate! Overall, it was such a fun experience, and we look forward to celebrating year after year with Great Place To Work and all Certified companies!”

“I just loved the connection to other Great Place To Work companies. It's a community.”

How to participate 

Join the celebration and show the world what makes your workplace great! Here’s how you can take part in Certification Nation Day:

  • Post on social media October 16 using ready-made templates from our CND Action Kit
  • Share your unique culture story with the world
  • Order a Celebration Kit to bring the day to life
  • Enter our sweepstakes for a chance to win big!

Social Post

Celebrate Certification Nation Day by posting on social media! It is a fantastic opportunity to not only recognize your company's achievements, culture, values, and stories. It's an opportunity to connect with your audience, build community, and make a lasting impression. Here are some examples of social media posts.

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Employee Video Stories

Employee video stories offer an authentic glimpse into your company's culture. When employees share their experiences, perspectives, and passion for their work, and is impactful to job seekers. Here are some examples of employee video stories.