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World’s Best Workplaces™ 2024

List badge and brand guidelines

Congratulations on earning placement on the World's Best Workplaces™ list. Below you will find guidelines on how to properly use the badge and list name when promoting this incredible achievement.

Reminder: Your list placement status is strictly embargoed until Thursday, November 14, 2024 at 7 a.m. E.S.T. Please do not share publicly until after the embargo is lifted.*

Badge Options

Great Place To Work provides 2024 World's Best Workplaces™ list badge free to you to use for all of your list promotions. Our publishing partner, Fortune magazine, has an optional list badge that you can license for a fee.
Here's what each of the list badges look like:
GPTW2023WorldsBest tile

Provided by Great Place To Work

Standard Direction

Use World's Best Workplaces™ within all of your list content and promotional materials.

Great Place To Work badge royalty-free.

DOWNLOAD

Fortune Badge

Available via PARS International

Optional: License Fortune badge & name

Use of “Fortune” within marketing and written content: Fortune World’s Best Workplaces™ Include Fortune badge and name within contracted timeframe. Usually, 6 or 12 months.

Request Licensing

Use the correct list name

When promoting your list placement be sure to incorporate the right list name into your content.
Using our standard direction?

World's Best Workplaces™
World's Best Workplaces™ 2024
World's Best Workplaces™ in 2024

Licensing from Fortune?

Fortune Best Workplaces™
Fortune Best Workplaces™ 2024
Fortune Best Workplaces™ in 2024

** Everyone, regardless of Fortune licensing, can use the non-licensing direction.**

Pairing list and
Certification badges

To incorporate different brand elements into promotional creative, ensure that you’re applying proper visual hierarchy. View our guidelines for detailed instructions.

Have questions?

Contact us at hello@greatplacetowork.com to get personalized support.

CONTACT US

*We expect that you will be listed, but sometimes things happen. Everyone is a finalist until the list is published on Thursday, November 14 at 7:00 a.m. EST. Your finalist status is strictly embargoed and you may not alert any press, conduct any media efforts, or use the list badge in any promotional material until the embargo is lifted on Thursday, 11/14 at 7:00 a.m. EST.

**Any pricing for licensing the Fortune list badge and name must be conducted with and via PARS International. Great Place To Work is not liable for, nor can assist with, any agreements with Fortune or PARS.